Co číst, když děláte startup? Inspirujte se tím, co jsem četl a doporučuji pro začínající podnikatele / startupy. Zašel bych i na Amazon a prošel si žebříčky v jednotlivých kategoriích, které potřebujete (marketing, psychologie, …).

Seznam budu průběžně aktualizovat. Postupně přidám blogy nebo prezentace.

Lean Startup knihy

Seřazeno podle toho, jak doporučuji číst.

1. Ash Maurya – Running Lean: Iterate from Plan A to a Plan That Works
2. Steve Blank – The Four Steps to the Epiphany
3. Steve Blank – The Startup Owner’s Manual: The Step-By-Step Guide for Building a Great Company
4. Eric Ries – The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses

Marketing

• Malcolm Gladwell – The Tipping Point: How Little Things Can Make a Big Difference
  
• W. Chan Kim, Renee Mauborgne – Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant

Životopisy

• Walter Isaacson – Steve Jobs
  

Další, inspirace, příběhy

• Dan Senor, Saul Singer – Start-up Nation: The Story of Israel’s Economic Miracle
  

Knihy, které jsem zatím nečetl…

… ale zdají se mi dobré a chci si je přečíst. Bez řazení.

• Alexander Osterwalder – Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers
• Kerry Patterson – Crucial Conversations Tools for Talking When Stakes Are High
• Dave Logan – Tribal Leadership: Leveraging Natural Groups to Build a Thriving Organization
• Jim Collins – Built to Last: Successful Habits of Visionary Companies
• Cal Newport – So Good They Can’t Ignore You: Why Skills Trump Passion in the Quest for Work You Love
• Robert Greene – Mastery
• Charles Duhigg – The Power of Habit: Why We Do What We Do, and How to Change
• Eric Siegel – Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die
• Robert B. Cialdini – Influence: The Psychology of Persuasion
• Jonah Berger – Contagious: Why Things Catch On
• Aaron Ross – Predictable Revenue: Turn Your Business Into A Sales Machine With The $100 Million Best Practices Of Salesforce.com
• Paul Graves Hammerness – Organize Your Mind, Organize Your Life: Train Your Brain to Get More Done in Less Time
• Bob Knight – The Power of Negative Thinking: An Unconventional Approach to Achieving Positive Results
• Clayton M. Christensen – The Innovator’s Dilemma: The Revolutionary Book That Will Change the Way You Do Business
• Patrick Vlaskovits – The Entrepreneur’s Guide to Customer Development: A cheat sheet to The Four Steps to the Epiphany
• Oren Klaff – Pitch Anything: An Innovative Method for Presenting, Persuading, and Winning the Deal
• Geoffrey A. Moore – Crossing the Chasm: Marketing and Selling Disruptive Products to Mainstream Customers
• Tom Rath – StrengthsFinder 2.0
• Chris Guillebeau – The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future
• Malcolm Gladwell – Outliers: The Story of Success
• Daniel Kahneman – Thinking, Fast and Slow
• Ken Blanchard – The One Minute Manager
• Spencer Johnson – Who Moved My Cheese?: An Amazing Way to Deal with Change in Your Work and in Your Life
• Donald O. Clifton – Now, Discover Your Strengths
• Patrick Lencioni – The Five Dysfunctions of a Team: A Leadership Fable
• Guy Kawasaki – The Art of the Start: The Time-Tested, Battle-Hardene​d Guide for Anyone Starting Anything
• Sunni Brown – Gamestorming: A Playbook for Innovators, Rulebreakers, and Changemakers
• Marc R. Benioff – Behind the Cloud: The Untold Story of How Salesforce.com Went from Idea to Billion-Dollar Company-and Revolutionized an Industry

Co doporučují ostatní